The past few years, Puma made a name for themselves when they
landed a deal with top golfer Rickie Fowler. They didn’t just make their name
as an up and coming golf brand. No, they put their stamp on the golf world when
they came in with bold fashion statements. Golf is a classical sport. Players
must wear collared shirts that are tucked into nice khaki dress pants and either
a baseball type hat or a visor. As Rickie Fowler moved his ways up the
rankings, he didn’t just make waves with his great play, but also took the golf
world by storm with the new style he was bringing to the course. I feel like
his signature piece of clothing that sets him apart from anyone else would be
his flat-bill style hats that are rising in popularity among young people
across the nation. With the help of Puma, Fowler is keeping with the classic
rules of an appropriate dress code, but he is adding a modern twist that
attracts the likes of young people, making golf a more desirable game for a younger
generation of kids.
I really like how Puma has put their own stamp on the golf
world. They didn’t just follow in the steps of all other top sports brands by keeping
with the original design of golf clothing. Puma stepped outside the box, put themselves
in their own category of golf style, and has made a big name for themselves in
the golf world in only a few years. I can’t wait to see what new and bold ideas
will be coming from Puma in the future years, but with the help of a young
athlete like Fowler, I feel like anything is possible for Puma Golf.
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