Sunday, January 11, 2015

Nike Unveils 2015 Black History Month Collection

      As I was scrolling through twitter, a picture of different Nike shoe designs caught my eye and lead me to my next blog topic: Nike's 2015 Black History Month collection. I think the reason I am so intrigued by Nike's latest collection is because lately I have been on this search for the perfect everyday sneaker but it has to be something I can wear with all different colors, so the black and white pallet of this collection is exactly what I was looking for.
      This collection was inspired by many prominent figures in the sports world ranging from all different backgrounds. They are people who are positive figures and are leading their particular sport in the right direction for the future. I think its great that Nike created this collection from the input of the great sports figures. It makes it a more genuine collection, not just something Nike tried to create to make more money, but to raise awareness for the celebrated history of blacks in the month of February.
      I think that the design of the shoes and apparel tells a story of how America has grown as a country over the past few decades. The only colors you will see in this collection is black and white. Simple. In America's history, black and white were opposing forces, but in this collection they are see integrated together and working harmoniously to produce a great product. Nike makes a statement by only using those two colors in equal amounts throughout the design process. One color, or race as I see them portrayed in the design, is no better than the other. I feel that Nike is saying that the power of both the races working together can produce great outcomes.
      In the past I haven't seen Nike previous Black History Month Collections, but with the love I have for this year's collection, I can tell you I will be looking out for the collections to come in the future years. Nike has found a way to create business while supporting and creating awareness for a major part of America's history.

Adidas Redeems Themselves with NBA Christmas Day Uniforms

     So a few weeks ago I created a post, What Uniforms will Adidas "bless" the NBA with on Christmas Day, where I bashed Adidas for the horrendous uniforms that were worn for the games played on Christmas Day in the 2013-2014 season. At that point, the uniforms for this past Christmas had yet to be unveiled, but anything would be a step up from the previous season.
     In my family, Christmas Day is spent watching the NBA games all day. When I watched the first game of the day I was a little confused as it looked as if the players were wearing their every day uniforms. But then as I looked more closely I realized that instead of having the team name in lettering across the front, it was just the team logo. Also on the back of the jersey instead of having the last name on the shoulders, the player's first name was placed on their lower back.
     Even though it is a simple design, I personally like it a lot better than the skin-tight short sleeved uniforms last year. I think I was cool how they put a different spin on the back of the uniform with the first name instead of the last because with so many of the top athletes in today's sports world  are known on a first name basis like LeBron and Carmelo.
     A side note: I was scrolling through Twitter while watching the game, I saw a crazy uniform design for next season's Christmas Day games which was tweeted by Sports Nation:
I think this design is awesome, with the uniforms designed after a Christmas sweater but I don't think it will ever end up happening because it might be just a little too crazy with all the different colors on the court.
      Over the past few season's, there seems to be a reoccurring theme of having the team's logo put on the jersey instead of the team name, so I suspect we will see that again with next season's uniforms as well. In the future I want Adidas to come up with something outside of the box, but still keeps with the traditional basketball uniform.